Overview:
Shopkick empowers brands to drive incremental product engagement and purchases through rewards rather than discounts. As an omnichannel solution, it connects brands with a highly engaged, purchase-ready audience throughout the shopping journey. These campaigns focused on seamlessly adapting various brand and retailer visual styles into an engaging in-app experience—ultimately driving new store visits and purchases.
My Role:
As a Senior Graphic Designer, I ensured that each campaign aligned with brand guidelines while delivering compelling content that showcased a diverse range of products and services. Each project posed a unique visual storytelling challenge, requiring a fully branded user journey that felt both native to the app and immersive for the user.
Results:
These campaigns drove over 132 million in-hand product engagements, while 250,000+ retail locations continued offering rewards for visits and scans, reinforcing sustained consumer interaction.
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